Strategic Spectrum: Weaving Creativity, Inclusion, and Innovation in Business
"Strategic Spectrum" reflects the broad palette of strategies that exist in business, informed by Amrei Dizon's rich experience as a Certified Professional Marketer, past Board of Director of the Philippine Marketing Association, and an entrepreneur at the helm of her own creative content marketing agency, Vitalstrats Creative Solutions.
The subtitle, "Weaving Creativity, Inclusion, and Innovation in Business," embodies her key advocacy areas. As an LGBT business leader, the Director of Research, Learning, and Development at the LGBT Chamber of Commerce, and Vice President of the ADHD Society of the Philippines, she advocates for inclusivity. At the same time, she fosters creativity and innovation in business through her role as a mentor at the Philippine Center of Entrepreneurship's Go Negosyo.
Subscribing to "Strategic Spectrum" offers readers the opportunity to gain insights from Amrei's wealth of experience in various fields. They will have the chance to explore different strategies and tactics that can help them succeed in their own business endeavors. In each edition, readers will find a trove of practical advice, industry trends, thought leadership, and inspirational narratives. It will be a valuable resource for anyone looking to strengthen their own understanding of strategic creativity, inclusivity, and innovation in business.
Furthermore, "Strategic Spectrum" offers a platform for discussion and mutual learning. Readers are not just passive recipients of information; they are invited to engage, discuss, and contribute to the topics at hand. This interactive element adds value to the subscription, fostering a sense of community and shared growth.
In subscribing to "Strategic Spectrum," readers aren't just signing up for a newsletter - they're joining a vibrant community of forward-thinking individuals who value creativity, inclusivity, and innovation in entrepreneurship. It’s an opportunity to learn, grow, and contribute to the ongoing conversation about the future of business.

Mental Traffic Jams — When a Fast Brain Feels Stuck
Have you ever felt like your mind is a highway with no speed limits—thoughts racing in all directions, ideas colliding, and mental traffic jams slowing you down at the worst times? If so, you’re not alone. Whether you’re a neurodivergent thinker, a creative entrepreneur, or someone with an overactive mind, managing a constant flood of thoughts can feel overwhelming.
In this article, we’ll explore how to turn chaotic thinking into structured creativity, strategies to filter and capture valuable ideas, and ways to embrace the beauty of an unstoppable mind. If you’ve ever struggled with blurting out thoughts, losing ideas before you can process them, or feeling stuck despite a mind full of possibilities—this is for you.

Philippine Advertising's Next Big Leap with AI and Self-Regulation
At the “Patas na Patalastas” National Summit, key industry figures like Neil Trinidad of GCash, Greg Banzon of Century Pacific, and Richard Bean of ICAS shared insights on how self-regulation in the Philippine advertising industry is evolving. The discussion covered the challenges of digital transformation, AI's potential in ad monitoring, and maintaining ethical standards in a rapidly changing market.

How Can AI Drive Growth for Filipino MSMEs? 7 Innovative Program Ideas
Filipino MSMEs face tough challenges in staying competitive, but AI offers a unique opportunity to level the playing field. The question is, how can AI be effectively used to drive growth? Here are seven innovative program ideas designed to empower MSMEs in the Philippines, addressing the specific challenges they face today. Let’s dive into how these programs could transform small businesses once implemented.

Can Advertising Stay True to Its Values in the Age of AI?
As AI rapidly transforms the advertising world, a critical question emerges: Can the industry uphold its core values amid this technological upheaval? With the growing power to influence public perception, advertisers must grapple with the ethical implications of their work. In an era where disinformation spreads like wildfire and brands face intense scrutiny, the true challenge lies in staying true to the principles of integrity and responsibility. This article delves into how advertising can navigate these challenges while safeguarding the values that define it.

Your Mid-Year Roadmap: Steering Success with the P.R.O.G.R.E.S.S. System
Feeling stuck or unsure about the next steps for the rest of 2023? Whether you're a business owner, marketing guru, or team lead, we've got just the tool to turbocharge your journey. Dive into our latest newsletter, "Your Mid-Year Roadmap: Steering Success with the P.R.O.G.R.E.S.S. System."
Are you ready to write your success story for the second half of 2023? Kickstart your journey by clicking on this exciting roadmap to victory! 🌟

AI & Creativity: The Unlikely Partnership Driving the Future of Marketing
Delving into the AI era, we in the creative marketing industry face a future as exciting as it is challenging. How do we adapt, innovate, and stay relevant in this fast-paced landscape? Explore my latest blog post for insights on how we can thrive in this transformative age

Identity & Innovation: Navigating Entrepreneurship as an LGBTQ+ Individual in the Philippines
In the burgeoning landscape of entrepreneurship, it's often the path less traveled that holds the most compelling stories. For LGBTQ+ entrepreneurs in the Philippines, these stories take root in the face of societal norms and traditional business structures. I'm one of these stories. In the early 2000s, my journey as an LGBTQ+ entrepreneur was a roadmap of self-discovery, resourcefulness, and resilience.

Navigating the Modern HR Landscape: A Reflective Exploration
Revolutionize talent management in the modern HR landscape. This newsletter edition will explore emerging trends and pioneering strategies we can adopt in our HR programs. To my dear HR professionals and business owner colleagues -- I would love to hear your insights!

Unleashing the Entrepreneurial Potential of Military Nurses (A Transcript of Amrei Dizon's Address to the Philippine Army Nurses, May 12, 2023)
In this edition of Strategic Spectrum, we explore the intersection of courage, resilience, and service with creativity, inclusion, and innovation. It features my speech from the Nurses Week 2023 event to the Philippine Army Nurses about transitioning from military nursing to entrepreneurship.